Session/Event Details
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Title: |
Educating Your Attorneys On the Value of Business Development, Marketing and CRM |
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Area of Discipline: |
Marketing Technology Peer Group |
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Description: |
In this tumultuous economy, firms are expecting their attorneys to put greater effort into increasing business with current and new clients. Find out how to get your attorneys on board with your business development efforts by showing them how business development, marketing and CRM can drive revenue and profitability. With a more complete understanding of the work done behind the scenes and the goals driving those efforts, your attorneys can better participate in the task of bringing more business to your firm. |
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Date/Time: |
8/25/2009 11:00 a.m.
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Location: |
Wood Wilson B |
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Speaker(s): |
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Learning Objectives: |
Understand the importance of bringing attorneys into the business development process and how to encourage their participation; learn ways to help attorneys understand their role in the business development process; discover the value of employing a wide variety of technologies to help and encourage attorneys with their business development initiatives. |
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Skill Level: |
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Target Audience: |
App Support (trainers/helpdesk/analyst/user serv)
KM Professionals
Marketing Professionals
Practice Mgmt Prof's (client serv/bus analyst) |
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Area of Focus: |
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Job Level Target: |
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Documents: |
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